Validation - successful sale

Acko Car Insurance CPL campaign doesn't help with missing transactions.

Conversion Flow:

1. User fills car details on landing page
2. User confirms OTP received by sms.
3. User makes purchase insurance
4. Lead is counted and credited.

General Campaign terms

• All allowed traffic sources are mentioned in the campaign detail.
• Authentic promotional methods should be used to promote the campaign.
• Advertiser holds the complete right to deny all pending payments in the event of fraud or malpractice.

Validation Criteria

Post lead creation through Cuelinks, if the user visits after 60 days of inactivity and makes a purchase from another source then the sale is attributed to that source. On the other hand, if the lead is created from another source and the user visits within 60 days from Cuelinks and makes a purchase then the sale will still be attributed to the other source and not Cuelinks.

Strictly Prohibited Activities & Penalties :

●     Brand bidding
●     Running unapproved content, offer creatives or SL/SN etc.
●    Emailer & SMS activity is prohibited
●     Poor quality traffic: Pop-ups, Bot Traffic etc.
●     Running the campaign on any unapproved marketing channel like Google, Social etc.

Attribution criteria - Last paid Click

Brand Stop Keyword :

Acko
Acko Car Insurance
Acko Insurance